Frankston  ·  Mornington Peninsula  ·  Melbourne

We grow small businesses with AI SEO, Google Ads, Meta Ads and AI-powered websites.

Ninety percent of our clients stay, and the average stays past twelve months. A boutique agency in Frankston, where you deal directly with the specialist doing your work.

90%+Client retention
50+Websites built
12+ moAverage client tenure
$3M+Ad spend managed

Trusted by businesses across Melbourne and the Peninsula

R&S Sandwiches Logic Property Wealth Australia My Mortgage Mentor Travis & Co Events Spotless Surfaces Marelle Constructions Steve Blake Concreting M1 Garage Doors Peninsula Paintworks 961 Manoushi Vipa Library & Office Supplies Sealed Compass Allied Health VIC Zane's Home Maintenance J-Cut Production
01 / Our view

A website is not a portfolio. It's an inbound machine.

Most small businesses treat a website like a brochure: something that sits there looking respectable. Then they wonder why the phone never rings.

We started WEDEE in Frankston in 2023 to do the opposite. We build sites that generate business, then put the search and ad work behind them so people find you at the moment they are actually looking.

SEO and web development are the foundation. Build it right once and it keeps growing. It doesn't need fuel.

Google Ads and Meta are the fuel. They work from week one, but they stop when the spend stops.
Which one should you spend on first? →
03 / Case studies

The work, and what it produced.

SEO + Google Ads

R&S Sandwiches

Food retail & catering

A Melbourne catering business that was effectively invisible on Google. We rebuilt the site and have run their search ever since.

34,131Organic sessions in 21 months
Meta Ads

Logic Property Wealth

Property & finance

Lead generation for a property and finance advisory where customers never search at the moment of need.

946 leadsTeam grew from 4 to 8 in 7 months
Meta Ads

My Mortgage Mentor

Mortgage broking

They paused the ads for a fortnight because they could not keep up with the enquiries, then hired two staff and switched them back on.

$64.49Cost per lead, 60+ leads a month
SEO + Google Ads

OL Plumbing

Plumbing & septic

Both channels running together on a deliberately small ad budget, with SEO compounding underneath.

~30 leadsPer month, combined
SEO + Google Ads

Travis & Co Events

Events & entertainment

Hens nights and mobile bar services across Melbourne and nationally. We rebuilt the Google Ads campaigns, added proper conversion tracking, then layered SEO on top.

Multi-yearAds and organic running together
Website

Peninsula Paintworks

Painting

A full build for a licensed and insured painting business serving Melbourne through to the Mornington Peninsula.

Full buildDesigned, developed, search ready
Website

Compass Allied Health

Health & wellbeing

Exercise physiology, physiotherapy and NDIS support work delivered across Australia. A full build to showcase the team and the range of services.

Full buildNDIS ready, national reach
SEO

Steve Blake Concreting

Concreting

Residential and commercial concreting on the Mornington Peninsula, growing through local search.

92Organic sessions a month
Website

Hiya Healthcare

Women's health

A landing page for a women's health platform launching in the Middle East, built to attract both clients and investors.

Landing pageLaunch ready
See all case studies
04 / Proof

Most agencies use adjectives. We use arithmetic.

34,131
Organic sessions
R&S Sandwiches. Roughly 1,625 a month, sustained across 21 months.
946
Meta leads
Logic Property Wealth. Their team grew from four people to eight in seven months.
$64.49
Cost per lead
My Mortgage Mentor. Sixty plus leads a month on $4,000 of ad spend.
~30
Leads per month
OL Plumbing. SEO and Google Ads together, on a deliberately small budget. Client reported.

Figures taken from live Google Analytics and Meta Ads Manager accounts, published with client permission. OL Plumbing has no conversion tracking yet, so that figure is client reported.

06 / The team

Four people. One of them runs your account.

At most agencies your account goes to a junior, and the person you speak to is paid to manage you rather than do the work. Here you deal with whoever is actually running your campaigns.

Raf Shaaban

Raf Shaaban

Founder / Marketing Director

Runs every Meta and Google Ads account personally, with more than $3 million in ad spend managed. Named in most of our client reviews, which is either a good sign or a scheduling problem.

LinkedIn ↗
Jana Shaaban

Jana Shaaban

Media Director

Leads media and production across campaigns and content. The reason projects land on time and nothing falls between the cracks.

LinkedIn ↗
Reem Aridi

Reem Aridi

Creative Director

Leads design and creative across websites, campaigns and content. The reason the work looks like it was made on purpose.

LinkedIn ↗
Naveen Bansal

Naveen Bansal

Head of SEO

SEO and AI search specialist. Leads the technical and content work on every SEO retainer, with a developer alongside to fix what needs fixing.

LinkedIn ↗
07 / Reviews

Mostly from local businesses we have actually grown.

★★★★★4.949 Google reviews
CP
Christian PreddyClient for 3+ years
★★★★★

“They’ve managed to improve my brand from a few hundred followers to over 10K followers within 18 months… I highly recommend their services as it’s certainly the best complete digital agency I’ve worked with.”

MK
Misha KuzmovychTravis & Co Events
★★★★★

“Raf has been looking after my business in terms of Google Ads development and business strategy development for multiple years now. Can certainly say he is the best in the business and has delivered amazing results for our events business.”

JY
Jack YoungClient for 18+ months
★★★★★

“We’ve been working with Wedee for over 18 months now and couldn’t be happier… Thanks to their SEO and Google Ads work, we’ve seen a huge uplift in traffic and enquiries.”

FH
Firas Bou HousseinTimo Cabinets
★★★★★

“Landing page was done by a week… I’m so happy I got an amazing website and started receiving phone calls and emails after a few hours only when we went live.”

DC
Daniel CorradiniSEO client
★★★★★

“Their SEO work has pushed us up in rankings and I’m actually getting enquiries from Google that I wasn’t before. Super easy to deal with and they actually explain things in a way that makes sense.”

TK
Timur KendjaevEvent planning business
★★★★★

“We worked on a digital strategy that combined SEO and Google Ads, and we’ve been consistently generating over 60 leads a month.”

UB
Uday BhaiCabinet making business
★★★★★

“Wedee designed and built our website and I couldn’t be happier with how it turned out… They also helped set up SEO from the start so we’re already getting traffic organically.”

DD
Daniel Abou DehnWebsite and SEO client
★★★★★

“We’re ranking in the top 3 on multiple non branded keywords and they’re helping us get a lot of organic traffic to our website.”

TS
Thomas ShortallGoogle review
★★★★★

“They’ve been easy to deal with, responsive, and most importantly they’re delivering real results. It’s refreshing working with a team that actually follows through and understands what they’re doing.”

AS
Adis SkopljakPeninsula Paintworks
★★★★★

“I just had a complete website designed by Raf and his team. Everything was absolutely great, from the first phone call to discuss what I needed, to completion.”

VJ
Vincent JusticeBuyer’s advocate
★★★★★

“They designed a fantastic website that showcases my services and has driven more leads than I could have imagined.”

BM
Bibi MonClient for 2 years
★★★★★

“Raf and the team are always great to deal with and they’ve delivered great results doing our SEO & Google Ads. We’ve seen great growth with them.”

08 / Where we work

Based in Frankston. Working across Melbourne.

We are at Faygate Court in Frankston, not a CBD office claiming a service area. Most of our clients are within half an hour of us, and we are happy to meet in person.

09 / Straight answers

The questions everyone asks.

How much does it cost?
SEO packages run $1,450 to $1,950 a month and include the web development your site needs in order to rank. Google Ads management is also $1,450 to $1,950 a month, separate from your ad spend, and SEO with Google Ads together starts from $2,950. Meta Ads management is $2,000 to $2,500 a month depending on a 3 or 6 month term, with a recommended minimum ad spend of about $50 a day. Websites start at $2,900. All figures exclude GST.
How long until I see results?
Ads work from the first week. SEO usually shows meaningful movement in three to six months and compounds after that. If you need leads this month we will start you on ads and build the SEO underneath.
Should I do SEO or Google Ads?
It depends on whether your customers search for you at the moment they need you. A blocked drain gets Googled immediately. A mortgage broker does not. If they search, it is Google Ads and SEO. If they do not, it is Meta, and we will tell you so even though it is a different service.
Am I locked into a contract?
SEO and Google Ads packages are month to month: if it is not working we would rather fix it or part ways than hold you to a contract. Meta ads run on a 3 or 6 month term, because campaigns need time to learn. Ninety percent of our clients stay anyway.
Do I own my website and ad accounts?
Yes. Every login is handed over and you own everything outright. If you leave, you take the site, the accounts and the history with you.
How much do I need to spend on ads on top of your fee?
Two separate numbers, and any agency that blurs them is hiding something. Our management fee is what you pay us. The ad spend goes straight to Google or Meta from your own account, and you own that account. For Meta we recommend starting at $50 a day, about $1,500 a month. For Google Ads it depends on what your keywords cost in your suburb, and we will tell you the number before you commit. SEO has no ad spend at all, which is the point of it.
What happens if it doesn't work?
We tell you, with the numbers, and we say whether the fix is the offer, the creative, the audience or the budget. Sometimes the honest answer is that the channel is wrong for your business, and we move you to the one that fits even though it is a different service. SEO and Google Ads are month to month, so if we cannot make it work you are free to go.
What do you actually do each month?
For SEO: technical fixes, content, on site development and reporting. For ads: campaign builds, keyword and audience work, creative testing and budget pacing, reviewed daily. You get a report every month and you talk to the specialist, not an account manager.

Tell us about your business. We will tell you honestly.

Including when the answer is that you should not spend money with us yet.

Call 0477 870 032 Send an enquiry