Organic search became their biggest channel
R&S Sandwiches is a Melbourne catering business. After a launch campaign on Meta, we built the search foundation: technical fixes, service pages, and content aimed at the office lunch and event searches that turn into orders.
Across 21 months organic search delivered 34,131 sessions, around 1,625 a month. It is now their largest channel at 37% of all traffic, and it produces a third of all their conversions.
